With the launch of Google’s Nexus tablets and a smartphone, it is targeting the market leader Apple. It is planning to aim iPhone with its Nexus 4 smartphone and targets iPad with its Nexus 10 and 32 GB Nexus 7. The price for Nexus 4 8GB model is fixed at $299 while the 16 GB model is priced at $349.

Products from both Apple and Google are being compared in terms of size and features. Apple offers three sizes of its iPad mini and now Google seems to follow the footsteps with the 10-inch tablet and an upgraded 17.78-cm (7-inch) tablet. Though, Apple has now increased its presence in the Indian market and launches its devices faster in India.

Nexus devices are a way of differentiating Google’s products from other Android products manufactured by numerous brands. Google has built the all new Nexus 4 in partnership with LG. It is powered by 1.5 GHz quad-core processor and Adreno 320 graphics chip. The device features 11.9-cm (4.7-inch) IPS screen and sports 8 MP rear camera along with 1.3 MP front camera. The device is incorporated with 2GB RAM and comes in two variants, 8GB and 16GB, respectively. Like the prior Nexus devices, it does not support microSD card.

This is the first time that LG has collaborated with Google for Nexus device to which Andy Rubin, senior vice president- mobile and digital content, Google, said that LG brought an extraordinary amount of talent to the project which resulted in a feature-packed device.

As per the reports, Google will roll out both the 8GB and 16GB versions on Google Play store from 13 November in countries like US, Canada, UK, France, Germany, Australia and, Spain. Also, the device will be sold offline in Europe, Asia, CIS, Central and South Americas and the Middle East from November end.

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